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Food safety knowledge, behaviours and concerns

Food recall knowledge 

In 2026, 38.3% of respondents remembered a food recall happening over the last 12 months.  

Food recall knowledge, 2023–26. Respondents who remembered a food recall: 47% in 2023, 37% in 2024, 41% in 2025 and 38% in 2026. Those who did not: 38%, 45%, 44% and 47%; don’t know: 15%, 18%, 15% and 15%.
Question: Do you remember hearing about any food being recalled in the past 12 months? 

Food safety concerns

Food poisoning, chemicals from the environment and contamination of food with foreign objects were respondents top 3 food safety concerns. The same 3 food safety concerns have remained the leading concerns since measurement began in 2023.

Top food safety concerns: food poisoning was ranked first by 21% of respondents, chemicals from the environment by 14%, and contamination with foreign objects by 14%.
Question: In your opinion, what are the top three most important FOOD SAFETY issues today? Please rank up to three food safety issues. 1 = Most important food safety issue, 2 = Second-most important, 3 = Third-most important

Food risk perceptions

Raw chicken or poultry and raw seafood/shellfish were perceived as the riskiest foods to eat if not stored, prepared, and/or cooked correctly at home. The relative ranking of perceived risks of foods remained generally consistent across years. 

Perceived food safety risk by food type. Raw poultry was most commonly rated high risk at 79%, followed by raw seafood at 74%, raw pork at 70% and raw beef and lamb at 53%. Fruit and vegetables were least commonly rated high risk, at 8% each.
Question: In your opinion, how risky are the following foods to eat if not stored, prepared, and/or cooked correctly at home? [Response options: High risk, medium risk, low risk, don’t know]. 
Perceived high food safety risk, 2024–26. Raw poultry remained highest at about 80%, followed by raw seafood at about 75% and raw pork at about 70%. Ratings were generally stable across the 3 years, with raw beef and lamb increasing from 48% to 53% and vegetables remaining lowest at under 10%.
Question: In your opinion, how risky are the following foods to eat if not stored, prepared, and/or cooked correctly at home? 

Food poisoning 

Respondents believed getting food poisoning was slightly more common for food prepared at home than in a restaurant. 

Perceived likelihood of food poisoning from food prepared at home and at restaurants. At home, 20% rated it very common, 52% somewhat common and 28% not very common. At restaurants, the figures were 18%, 46% and 36%, respectively.
Question: How common do you think it is for people to get food poisoning because of the way food is prepared at home and at restaurants?

Overall, 153 (7%) respondents reported a suspected food poisoning episode in the last 30 days. Among those who reported suspected food poisoning, 70 (46%) respondents sought advice or testing from a medical professional. 

Respondents who reported experiencing food poisoning in the past 12 months: 7% yes and 92% no.
Question: In the past 30 days, have you experienced vomiting or diarrhoea that you thought was food poisoning?

The majority of respondents (88%) believed that undercooked chicken, even if it looks cooked on the outside, could cause food poisoning, 5% were unsure or did not know. 

Belief that undercooked chicken can cause food poisoning even if it looks cooked on the outside: 88% yes, 7% no and 5% don’t know.
Question: Do you believe undercooked chicken can cause food poisoning even if it looks cooked on the outside? 

Food safety behaviours

Washing raw chicken

Among the 2,145 respondents who prepared chicken at home, nearly one-third reported washing raw chicken before cooking, (18% reporting ‘always’ and 12% ‘most of the time'). Respondents from New Zealand were more likely to report never washing chicken prior to cooking compared to respondents from Australia (38% vs. 33%). 

Frequency of washing raw chicken. Overall, 18% always washed raw chicken, 12% did so most of the time, 18% sometimes, 17% rarely and 35% never. Results were broadly similar in Australia and New Zealand.
Question: When preparing raw chicken, do you usually wash it before cooking?  

Food safety behaviours cooking chicken

Cutting into chicken to see if it was still pink or whether the juices ran clear (67.7% overall) was the most common method used to check if chicken is cooked. Few respondents used a food thermometer (15.9%). 

Most people check chicken is cooked by cutting it to see whether the meat is pink or the juices are clear (68%). This is followed by cooking for a set time (32%), checking the outside (26%) and using a food thermometer (16%). Results are generally similar in Australia and New Zealand.
Question: How do you usually check that chicken is properly cooked?

Preparation of raw meat 

Among respondents who prepared raw meat at home (n = 2,085) most reported safe handling practices. More than 80% said they washed their hands, utensils and preparation surfaces after handling raw meat most or all of the time. However, practices to keep surfaces/boards/utensils used for the preparation of raw meat separate from other foods was less consistent, with around 50 to 55% saying they ‘always’ followed these practices.

Question: After preparing/handling raw meat (e.g. red meat, chicken or seafood), do you: 
  Never
n
(%) 
Rarely
n
(%) 
Sometimes
n
(%) 
Most of the time
n
(%) 
Always
n
(%) 
Wash hands thoroughly with soap and water

21


(1.0)

57


(2.7)

253


(12.1)

397


(19.0)

1,357


(65.1) 

Wash chopping board/surface with hot soapy water before using again

19


(0.9) 

58  


(2.8)

189  


(9.1)

336  


(16.1)

1,483  


(71.1)

Wash knife/utensils with hot soapy water before using it again

19  



(0.9) 

52  


(2.5)

167  


(8.0) 

337  


(16.2) 

1,510  


(72.4) 

Use separate knife/utensils

90  


(4.3) 

124  


(5.9) 

312  


(15.0) 

431  


(20.7) 

1,128  


(54.1) 

Use separate chopping board/surface

137  


(6.6) 

158  


(7.6) 

301  


(14.4) 

393  


(18.8) 

1,096  


(52.6) 

 

 

 

 

 


 

 

Page last updated: 9 November 2026