It is recommended that businesses place a press advertisement in a newspaper in each state and territory that the recalled product was available for sale. Major newspapers and contact details are listed below.
Businesses recalling food should also consider the need to advertise in ethnic, regional and community newspapers.
It is possible to place several advertisements simultaneously – an advertising agency or media service is best placed to organise this. Check a telephone directory or the internet for listings under ‘Advertising agencies’ or ‘Media information and/or services’ for companies that can help with:
Australian Associated Press (AAP)
Medianet is a provider of media release distribution services and is a 24-hour service. Setting up an account with Medianet doesn’t take long.
Tel: 1300 616 813
Fax: +61 (0)2 9322 8032
Fax: 1800 244 349 (Outside Sydney)
You can find other media release distribution services by searching 'media release distribution' on the internet.